The Kentucky Derby may be Louisville’s claim to fame, but the famous horse race isn't all the city has to offer. Nestled on the banks of the Ohio River, this Southern city has loads of small-town charm, a cosmopolitan riverfront district, a diverse art scene, downtown’s Museum Row, and a growing foodie market with its own Restaurant Row.

Sports lovers should make a stop at the Louisville Slugger Museum, Kentucky Derby Museum and Muhammad Ali Center; thrill-seekers, take a ride on one of the world's longest stand-up coasters at Kentucky Kingdom. History lovers can sip mint juleps on a river cruise aboard the Belle of Louisville, a National Historic Landmark.

This and so much more is possible in Louisville. Call 1-888-Louisville or 502-584-2121 to book a hotel room or request a free Visitor Guide. If you prefer to surf the web for information, direct your browser to www.gotolouisville.com. Any time day or night you’ll find useful information about restaurants, attractions, accommodations and more. Take a moment to check out the searchable calendar of events and monthly podcasts.

Once you’re in town stop by the city’s Visitors center located downtown at the corner of 4 th and Jefferson Streets. Here you can pick-up literature, buy souvenirs, grab your Urban Bourbon Trail Passport, purchase discounted attractions tickets, get directions and make restaurant reservations, all with the help of friendly travel counselors.

Purchase discounted attraction tickets to places such as, but not limited to:

• Derby Dinner Playhouse
• Dinosaur World ( Cave City, KY)
• Falls of the Ohio
• Frazier International History Museum
• Glassworks Self-Guided Tour
• Historic Diamonds Caverns ( Park City, KY)
• Historic Locust Grove
• Kentucky Derby Museum
• Lost River Cave & Valley ( Bowling Green, KY)

• Louisville Science Center & IMAX Theater
• Louisville Slugger Museum
• Muhammad Ali Center
• Riverside , the Farnsley-Moreman Landing
• The Louisville Zoo
• The Speed Art Museum

Also available:  

• $3 Transit Authority of River City (TARC) “Day Tripper” Pass

The “Day Tripper” Pass allows unlimited trips during any one-day period on the city’s bus system, TARC and on the downtown trolley system. With the pass you’ll receive a brochure featuring Louisville’s attractions.

• “ Louisville Originals” Restaurant Dining Gift Cards (available in denomination between $25 and $1,000)

Visitors often ask, “Where do the locals eat?” For the answer, they often turn to the “Louisville Originals,” 60+ restaurants where patrons are likely to be greeted and seated by the owners. Nationally recognized chefs are active in this group, which boasts all kinds of cuisine.

• Parking Authority of River City (PARC) “Smart Cards” ($10 & $20 denominations)

The “Smart Card” saves you from having to carry coins for the parking meters and works like a debit card.

Learn the stories of two of Kentucky’s most famous icons – Kentucky Bourbon ( America’s only native spirit) and Colonel Harland Sanders (founder of Kentucky Fried Chicken) – at this mini-attraction.

Held several days a week, PossibiliTours is a free, one-hour walking tour of Possibility City that leaves from the Visitors Center (weather permitting). L ouisville is a city of inspired hope and creativity and of great pride in our uniqueness. Lead by local volunteers, PossibiliTours provide historical and architectural antidotes about Possibility City while exploring the heart of downtown on foot. You’ll explore Fourth Street, Whiskey Row, Museum Row and the civic district with several stops along the way. Call 502-379-6109 one day in advance for times and to reserve your spot. Walk-ins will be taken based on availability

1-888-Louisville / 1-888-568-4784

www.gotolouisville.com